multiple-media.com offers businesses the opportunity to download the multiple media.com Barometer, the all-new Web performance indicator–free! Our objective is to fill a gap in the compendium of management tools at the disposal of business leaders.
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Twitter is the topic of the fifth multiple-media.com Barometer survey about the adoption of Web technologies by Quebec companies. It started with a simple question: “Does the inclusion of Twitter in online strategies match the ‘noise’ that this social media is making?”
The results are disappointing for the fans of the popular microblogging platform: in [...]
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The results of the latest multiple-media.com Barometer survey are crystal-clear: YouTube is part of the online marketing strategies of only 8% of Quebec companies. By not posting their videos on this extremely popular website, a huge majority of companies are therefore passing up a major opportunity to increase brand awareness and drive traffic to their corporate website.
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Few executives seem to be aware that a dollar invested in email marketing generates an average ROI of $43.62